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Apr 29, 2013

From the mailbag of listeners this week, two topics come up:

  • 1) Call Reluctance. A listener seems to have a little bit of it and we have some thoughts (all good, of course) on what to do about it.
  • 2) How Can I Demonstrate Value BEFORE the Sale? A listener struggles with this especially since his product is a premium product.  Two great topics that affect virtually every sales and account manager.

If you have a question to submit to the mailbag, write us at